Tag: europe market analysis
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PAYMENT MARKET ANALYSIS – Western Europe
Western & Central Europe Population 481.2 m Online Population 420.5m GDP 18,866bn USD GDP per capita €43K 43% Card 6% Cash 24% Bank transfer 21% E-wallet 7% Other Banked population: 94% Internet penetration: 87% Credit card penetration: 45%. Smartphone penetration: 77% B2C e-commerce growth Western & Central Europe: 12%World: 18% E-commerce % of total retail Western &…